The creative class has reached the top-level of car builder BMW. The company admits to feel heavily inspired by Florida’s theory of an economic class of people whose economic function is to create new ideas, new technology, and new creative content.
‘Ideas are everything’. That is the major theme in a series of new commercials launched […]

Here is an interesting report of a round table meeting on educating for the creative economy. The meeting was organised by Creative Partnerships, in association with the Smith Institute.
The British are really impassionedly exploring what the private sector expects of the creative skills of young creative workers. They do not limit their focus to the […]